Showing posts with label SEO Blog. Show all posts
Showing posts with label SEO Blog. Show all posts

Monday, October 18, 2021

Why Your Website Or Blog Needs Regular Maintenance

Why your website or blog needs regular maintenance!

Today I want to talk about some of the reasons why your website or blog needs regular maintenance.

You might think that after you launched your website, your work is over, but it's not that simple.

Just like your car needs regular maintenance, your website needs regular maintenance to perform well.

If you want to attract customers, maintain search engine rankings and provide the latest information about your products and services, you need to update your website or blog regularly.

Here are some reasons why regular website maintenance is so important.

1. Search Engine Optimization ( SEO )

Internet technologies and trends are constantly changing. If you want to maintain your website ranking in search engine results, it is important to update your website or blog and relevant information about your products and services.

Search engines want to deliver the most relevant information to internet searchers and search engines will continue to change the way they evaluate and rank websites.

This is why you will notice that your website or blog has slipped from the number one position to the second page of search results.

2. Changes In Web Design Trends

Web design trends are changing as well. If you want your website to look and perform at its best, regular maintenance is important.

Elements such as navigation menus, responsive designs and even color changes appear frequently and to keep up with the latest trends, it is important to stay at the top of the search engine results page.

3. Changes To Competitor's Website

If you do not update yourwebsite, your competitors are likely to seize the opportunity to surpass you in the search engine results page.

Keep your website updated with fresh content, this will keep you at the top of search results and make it easier for search users to find your business online.

4. System And Security Updates

You should also perform regular system and security scans.

Ensuring that your software plugins and servers are up to date can help protect your website from hacker attacks, malware and security threats.

If you find a problem with your website, you can fix it right away, instead of making it a bigger problem.

5. Regular Backup

Performing regular backups on the site is the most important part of site maintenance. This ensures that if some kind of "disaster" occurs, you will not lose your entire website.

With a recent backup, you can quickly restore your website, which is very important if you do business online. It's much easier to take time to maintain your website regularly,  than to wait until the website is damaged.

6. You Also Need To Update The Latest Information About Your Products And Services

When you add new products and services, change prices and remove products that are no longer available, you need to update your website so that potential customers can find the information they need from your business.

I am Veena and I provide some maintenance plans to keep your website in the best condition. I have been doing this work since the past decade.

Whether you want to add new content to your website or adjust the navigation of your website, I can help you strengthen your brand, attract new customers and achieve your business goals.

Feel free to reach me at:

Monday, August 27, 2018

Mind Your Own Business With On-Page SEO, Off-Page SEO

Recently, the last male northern white rhino died. There are many more animals that face extinction daily.

Do you know that every 15 minutes, an elephant is poached?

There remain now only 5 species of rhinos – and all are facing extinction.

By the year 2050, the king of the jungle, the lion, could be extinct.

Today, there are around only 300 tigers remaining all over the world.

Other animals facing extinction include: Pangolins, western lowland gorillas, leopards, vaquitas, cheetahs, amur leopard, to name a few.

Animals play a critical role in our ecosystem. If animals go extinct, it affects our ecosystem and this endangers life on our planet.

Which means, we are endangering our own lives by letting our wildlife go extinct!

So, what are you doing to prevent our wildlife from going extinct?

Mind your own business with On-Page SEO, Off-Page SEO, is definitely the latest trend in the industry of search engine optimization. Snatching attention worldwide, are On-Page SEO and Off-Page SEO. There have always been heated discussions about which one is better - On-Page SEO or Off-Page SEO.

Possibly there is no conclusion to end this debate and it is a never ending thing to decide which one is better. Before diving into deeper details on how to make lots of money online with your offline or online business, let us first summarize what online and offline page SEO tactics actually are. 

All You Want To Know About On-Page SEO And Off-Page SEO 

In online search engine optimization techniques and earning with your offline or online business, all the factors of page ranking are under the direct control of the webmaster – courtesy the rules laid down by Google! They directly depend on the structure and pages in a website. They are related to web technologies that are used in the implementation of the website. It also concerns the way in which the website is developed. All these elements can be determined and affected, while the website is under construction. So, while developing the website, all these factors should be thoroughly considered and revised. Although, some of these factors may result in negative ranking - when violated in some senses! 

Off-Page search engine optimization strategy refers to those optimization techniques that lie outside the design of the website. For instance, you can consider link building in other sites which are authoritative and have relevant content, as one type of Off-Page search engine optimization. If you are not aware, link building is the process of creating links from websites, back to your own website. So this technique basically works on the relationship of other websites with your website or vice versa. The extent or level of the SEO of the link, is judged by the authority of the website itself and therefore it is known as Off-Page SEO technique. 

More About On-Page SEO And Off-Page SEO 

Now that you are familiar with both terms, it’s time to further consider the debate going on about these two SEO techniques and how you can profit from these! Well, as aforementioned, these two are a part of the never ending deliberation, one which you cannot simply conclude by selecting one as the winner. 

Considering from the point of view of a client or SEO itself, makes the decision of picking one of the two, even harder. It is all part of a bigger picture. When you look at it from an individual website owner’s point of view, they are going to pass the ball in favor of On-Page SEO. 

The BIG DEBATE About On-Page SEO And Off-Page SEO 

Lately, in the debate of On-Page SEO and Off-Page SEO and good ways to make money with your offline or online business, the majority of the people are in favor of On-Page SEO. The reason for this could stem from the fact that there are not many people who can actually call themselves SEO experts or who claim to have, if not the entire, then at least a very wide knowledge in the Off-Page SEO niche. 

For getting organic traffic from the internet, to grow your online or offline business, it is very important that organizations and individuals, understand the relevance of both On-Page SEO and Off-Page SEO, effectively. 


SEO is a field which is continually evolving. The phases of evolution date back to when Google started emerging and becoming popular. So you can say that the debate of On-Page SEO versus Off-Page SEO - belongs to the birth of Google. SEO is selling like hot cakes in the market, in the modern technological environment. More and more merchandise is going online and many of the big entrepreneurs are internet marketers who have mastered the secrets of On-Page SEO and Off-Page SEO.

Today, web researchers are conducting researches on the fastest methods of getting pages ranked on top of search engines. In the field of SEO, we are now witness to a critical phase. For instance email marketing is totally bugged by spam bulk email sending. That kind of procedure hinders the normal course of carrying out SEO of the page. 

White Or Black Hat On-Page SEO And Off-Page SEO 

You might be familiar with the ever popular terms in streams of SEO i.e. black hat and white hat. So, some people who are everything but SEO experts, take up the job of doing SEO for themselves, but produce nothing at all. The real SEO experts are making allowances from article marketing, as it is easy to build traffic from it. Traffic that leads them to their original purpose i.e. SEO off the webpage. 

On-Page optimization is best suited when you are considering only your own site and you do not want to put your content on someone else’s site. But to generate backlinks for traffic, you would need to do Off-Page SEO as well. You do not want to lose all the traffic that you can generate from that entire link building process. Although, Off-Page SEO is recommended only when it is a necessity!

The TRUTH REVEALED About On-Page SEO And Off-Page SEO 

In its most fundamental senses, both these strategies work on a common goal i.e. to bring your page to the top of searches. Both of these activities help you in achieving this task of doing the SEO of your web page. All that is required is someone to search for that relevant keyword or key phrase that will drive the searcher to your website… and drive Google Spiders to your page! 

So basically, both On-Page SEO and Off-Page SEO are equally necessary for successful page ranking and SEO of the website and for you to understand the fine art of knowing how to mind your own business with On-Page SEO, Off-Page SEO.

Sunday, June 24, 2018

Are You Aware Of Google SEO Updates 2018?

Are you aware that the list of endangered species on this planet grows with each passing day/night? But who cares right? We only care about ourselves and our own selfish lives right? Why would we care about animals, fish, birds and the like?? Yes?? Of course yes, the human race is only selfish and cruel and that is why more and more creatures of this planet are now facing extinction. And so this list grows with each passing day/night. Fact is, it is believed that as high as 20% of all the current creatures on this planet, could be extinct by the year 2028. These are some of the most endangered species on the planet today: whooping crane, hawks-bill turtle, giant panda, snow leopard, Siberian tiger, Asian elephant, sea otter, Sumatran orangutan, mountain gorilla, giant panda, fin whale, Bonobo ape, Amur leopard, black rhino, blue whale, to name a few. You can do your bit to save these animals from extinction – every little bit counts. Start acting today!

Google SEO Updates 2018 are imperative for you to understand as the internet giant Google, is bringing about a revolution in the world of searching with Google SEO Updates 2018

The Latest Info On Google SEO Updates 2018

Google is aiming at long term strategic changes by launching changes dynamically over time. These updates lead bloggers, website owners and web marketers, to head towards a more strategically aimed approach, while turning their faces away from the tactical SEO techniques at the same time. 

Although tactical SEO lives forever, still these Google SEO 2018 updates are bringing changes in the generic behavior of social media marketers. Here I am going to discuss some of the major changes that Google has brought out in recent times to refine its SEO strategy, especially SEO in 2018

More On Google SEO Updates 2018

The first Google SEO Updates 2018, was that it ‘secured all organic searches’ through protocols. This was a huge change, as it rendered publishers unable to receive keyword data from incoming search results by users from Google. The repercussions of this update were that website owners won’t be able to get keyword data anymore. 

All searches are now encrypted. Data transmission occurs only through secure HTTPS (Hyper Text Transfer Protocol Secure) protocol. So now, the easiness involved in using keyword data was forever gone and this was A BIG SETBACK TO MANY SOCIAL MARKETERS.

All You Need To Know About Google 2018 SEO Updates 

During the course of Google SEO 2018 updates, the Google ‘Page Rank Tool’ in the Google page rank toolbar, ceased to be updated anymore. Before it was updated, around once every three months. No updates now. 

So that corresponds that having a higher or lower PR value in this toolbar, won’t matter that much now. It is very likely now that Google is eradicating this add on from its toolbar altogether. They even say that they don’t use Page Rank themselves.

But There’s Still More To Google SEO 2018 Updates 

With the launch of the ‘Hummingbird’ algorithm of Google SEO, the way an average user searches on the internet got a total upheaval. Now Google can bring you results for your conversational queries as well. It has started processing natural language, thereby inducing artificial intelligence (AI), in the field of Google searches.

It means that now a search won’t be made for specific keywords only. Rather it will be a semantic search indexing of the results. So to achieve a level of SEO for your website or blog, you have to use FRESH AND UNIQUE CONTENT. And it is really going to take loads of effort from you to do this… especially if you have no idea of how to write and the proper usage of keywords. If you suck at this, you can be sure that Google Spiders will not even crawl your website. And if they do not do that, your website or blog will not be seen by people. And that means, NO BUSINESS FOR YOU!

Google SEO Updates 2018

The next update I will discuss about is not as new as you might want to perceive it. It’s ‘Google Plus’. BUT, the change is in the way it is impacting search results. It took a slow start, but it is a rising star in our Google SEO 2018 scenarios today. 

You might have observed that now Google lets personalized pages from Google Plus to be listed in search results. Seeing the momentum it is holding, we can conclude that it will be the face of building identities and semantic relevance, in times to come. 

The Next Feature I Am Going To State Isn’t A Newbie Either

It’s ‘Authorship’ that was released. I am discussing it here because of its relevance and the part it is supposedly playing in the SEO 2018 world today. In its most fundamental sense, ‘Authorship’ is used to associate the content with its original writer. This tool determines the appositeness of the response generated on some specific content whose data is collected over time. 

This relevance is then used to designate an ‘Author Rank’ to the content moderator. This term however, though not technically used by Google, actually still has a strong influence on providing ranking signals to more generic content. This leads us to the importance of personal authority. 

Very Important Google SEO 2018 Updates 

The last one I will be discussing is ‘In-Depth Articles’. According to Google usage statistics, about one tenth of the searches are made targeting a broader sense of some topic. To make it easier for users in its Google 2018 SEO Updates, it has focused on providing high quality content in the search results. This modification lets user explore more, so that we can delve into the topics. 

Content moderators have to probe more specifically now, to provide quality metadata to webmasters, for Google to use it and list their content as in-depth articles. Now Author Rank and Publisher Rank are supposed to pay off actually, considering the fact that Google somehow maintains some ranking algorithm to mark your website or blog, as high or low rank.

Understood About Google 2018 SEO Updates?

The above mentioned Google SEO 2018 Updates are just small pieces of a bigger puzzle, but you MUST FULLY UNDERSTAND ALL THESE Google 2018 SEO Updates, if you want to succeed and grow your business. Google 2018 SEO Updates are going to revolutionize the generalized way of doing search engine optimization, using keywords and all. Google is working towards letting people search what they want to, more specifically. It is driving people to use searching techniques more strategically, rather than the deliberate use of it.

This Means, Serving The Right Content To The Right Audience!

So, we can say that these Google SEO 2018 Updates, launched by the biggest internet entity, are a way to enhance the user searching experience, by letting him or her be less specific and receiving more outcomes for his/her queries. Now you know all that there is to know about Google SEO Updates 2018 – and how you can benefit from them!